Stupid Marketing Ideas

EMI Picks Up Perth: Another New Lottery Winner!

April 20, 2009
EMI Picks Up Perth: Another New Lottery Winner!

Looks like the EMI Lottery is a worldwide hit. This weekend I received an email from yet another winner. Alistaire Goolsby and his wife Madge of Perth, Australia bought an EMI Scratch & Sniff Lottery ticket last week and won an appropriately one-of-a-kind Katy Perry Pooper Scooper. As you can see, Alistaire is delighted...
Read more »

Tags: , ,
Posted in Music Biz, Stupid Marketing Ideas | 3 Comments »

EMI Lottery Winners Span the Globe

April 13, 2009
EMI Lottery Winners Span the Globe

The EMI Lottery is such a success that I’ve been getting emails from winners all over the world. Like Earl Hargrove of Eufaula, Alabama. Earl bought an EMI Scratch Off Lottery ticket at his local Citgo Mini Mart in hopes of winning that big recording contract (Earl plays accordion in a Myron Floren tribute...
Read more »

Posted in Music Biz, Stupid Marketing Ideas | No Comments »

EMI Scratches And Sniffs

April 1, 2009
EMI Scratches And Sniffs

Well, you’re not going to believe this one! EMI is going into the scratch off lottery ticket business. Yes. They’re now trying to obliterate every chapter of Gamblers Anonymous by selling the dream of joining their impressive roster of stars. But fear not. There aren’t any losers. EMI lottery tickets buyers who don’t score...
Read more »

Tags: , , ,
Posted in Music Biz, Stupid Marketing Ideas | No Comments »

newsletter software